INTERVIEW

Edward van Vliet is part of a generation of contemporary Dutch

designers that has claimed the international limelight. With his

namesake design studio, he left his marks in both product and interior

design for hospitality, residential, and office sectors.

His work is characterized by a high attention to detail and a vast scope

of influences that are mixed and matched to give spaces a remarkable

level of expression. With twenty-five years of expertise in design and

consumer behavior and his close cooperation with world-class design

brands and manufacturers, Edward van Vliet brings a fresh mindset to

destination design with results of the highest standard.

His unique vision of colours and shapes and their many combinations

have created a very original style that has charmed brands like

Baccarat, Moroso, L’Oréal, Moooi, and Swarovski.

Edward

van Vliet

What would you highlight in regard to Equilibrium?

EVV: The collection, as a whole, is sophisticat-

ed, but maybe one of my favorites is the mirror, with

its ribbed frame and reflection of light. I also love the

washbasin on the green marble base.

What item is at the root of the collection?

EVV: The complete collection is so in balance

that no item is better than another. That is why the

collection is called Equilibrium.

Your creations are based on nature, colours and ge-

ometric or floral shapes. How have you applied this

extremely personal style to a collection of bathroom

accessories and furniture?

We build a context before we start designing. For this

project we created a Waterworld. For us this Water-

world is the theme of the collection and closely con-

nected to architecture and the reason why we work with

natural materials, like stone, wood, and porcelain.

There is always a strong link between architecture and

geometrics. The colours used are directly related to

nature. The Celadon green we use for this collection

originated in old China.

How would you rate the experience of working on the

same project with two different firms (Rosenthal and

pomd’or), which are also from two different countries

(Germany and Spain), with you being from the Neth-

erlands.

EVV: It is always exciting and inspiring to

start up new collaborations. It also means all parties

EVV: We start each project creating a world.