VitrA

Corporate Profile

Technology Lights up the Future

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Technology Lights up the Future

Long established as a front runner in the sector eager to develop and adopt

boldly original materials and production techniques, VitrA now prepares to push

the frontiers further as its brand new Innovation Centre designs the bathroom of

the future. Smart technology opens a secure window to the world from this most

private space in the built environment.

Located in Bozüyük, Bilecik – Turkey, near the main production plant, the VitrA

Innovation Centre is envisioned to serve as the headquarters of the brand’s R&D

activities with a strong team mainly involved in Material and Process Development,

Product Development and Technology Development. It will also coordinate

collaborative projects with universities and external consultants. From elemental

dynamics to nanotechnology and electronics, every branch of science and industry

is a candidate for exploration at the VitrA Innovation Centre, generating new tools

and skills for VitrA to redefine form and function for the contemporary bathroom.

We care about your personal hygiene.

We care about your personal comfort.

We care about your experience.

We care about the time you spend in the bathroom.

We care about the difference between the morning

and evening rituals.

We care about your health.

We care about your wellbeing.

We care about your mood.

We care about your life.

We care about your family.

We care about your guests.

We care about your workplace.

We care about our blue planet.

VitrA Bathroom Appliances present V-Care:

A caring bathroom ecosystem.