VitrA

Corporate Profile

It’s All About Inspiration

19

ARIK LEVY

‘Creation is an uncontrolled muscle,’ says all-rounder Arik

Levy. Artist, technician, photographer, designer, and video

artist, Levy’s work can be seen in prestigious galleries and

museums across the world; he creates hi–tech clothing lines

and accessories as he continues to contribute substantially to

our interior and exterior milieux from his studio in Paris. Levy

designed the Voyage collection for VitrA.

CHRISTOPHE PILLET

A multi-disciplinarian involved in product- and furniture design

through to interiors, architecture, scenography and artistic

direction, Pillet’s creations for leading brands include Cappellini,

Daum, JC Decaux, Driade, Ecart International, Emu, L’Oréal,

Lacoste, Moroso, Porro, Renault, Serralunga, Shiseido, Shu

Uemura, Veuve Clicquot Ponsardin, Hôtel Sezz, and Whirlpool.

Pillet, who seeks to express, ‘simplicity, timeless design and a

touch of distant elegance,’ has designed the Memoria bathroom

collection for VitrA.

CLAUDIO BELLINI

Claudio Francesco Bellini lives and works in Milan, where he

graduated in Architecture and Industrial design from the

renowned Politecnico in 1990. Early in his career, Bellini focused

on office furniture. Later, after winning a number of prestigious

architectural competitions, he moved into designing large

showroom interiors and developed products for prominent

Italian and international companies. Bellini is the creator of

VitrA’s Equal collection.

INDEED

As Europe’s leading company for holistic design and branding

innovations, INDEED’s compelling designs and powerful brand

experiences include VitrA’s high-tech and sophisticated StyleX,

Pure, and T4 tap collections.

MATTEO THUN + PARTNERS

The Milan-based Matteo Thun + Partners studio of architecture,

design and communication refuses stylistic pigeon-holing,

which explains its capacity to approach with boundless

originality and vitality such a vast variety and scale of work,

ranging from hotels to coffee cups. Thun has designed Water

Jewels for VitrA, an exotic collection that puts a variety of

materials to a highly imaginative use.

PENTAGON

Specialising in design strategy, graphics, product and interiors,

and winner of the prestigious iF Product Design, Red Dot and

Design Plus awards, Pentagon Design is a leading Finnish

agency. An understanding of the clients’ business drivers as

well as consumer perspectives constitutes the starting point in

the development of product strategies that engage the user,

the service and the architectural space. Pentagon’s designs for

VitrA to date include the Nest and the Nest Trendy ranges.

ROSS LOVEGROVE

One of the most fascinating designers of the 21st century

and recipient of numerous awards, Ross Lovegrove creates

sculptural and organic shapes using sophisticated technology

and materials. His design concept ‘organic essentialism’ is

inspired by elements from the natural world which are then

reshaped into futuristic forms. The exquisite Istanbul bathroom

collection is the product of Lovegrove’s collaboration with VitrA.

SEBASTIAN CONRAN

The acclaimed design explorer Sebastian Conran, whose

product design and development studio focuses on creating

charismatic retail merchandise and user experiences that are

contemporary, innovative and satisfying, has created cleverly

refined bathroom accessories for VitrA: the extraordinarily

extensive Eternity range, with a vast array of colour and

material options, is versatile enough to have something for

every elegant bathroom.

TERRI PECORA

Since qualifying in California and Milan’s Domus Academy (1990),

the versatile Los Angelena Terri Pecora has designed furniture,

bathroom products, stands, retail interiors, eyewear, fashion

accessories and children’s products. Aesthetic functionality

best describes her work, and she has often experimented

with unexpected solutions which set her projects apart whilst

responding to the needs of users and the market. Pecora is the

designer behind VitrA’s Plural collection.